Mrs Sumaiya Fathima’s paper titled “SOCIAL MEDIA MARKETING: AN ANALYTICAL STUDY” was published in an International Multidisciplinary e – journal Jai Maa Saraswathi Gyandayini ISSN:- 2454-8367 Vol 2 Issue 1 July 2016.

https://www.jmsjournals.in/uploads/201671303123ms.pdf